Thursday, September 17, 2009

Promoting Other Artists & Small Businesses

I have decided I am going to begin to feature other artists on my blog. I have been featured in several blogs and now I think it's time to give back. I have said before that I would buy from independent sellers any day over large chains. Since the economy has shut down many medium to small businesses, the concept of "helping the little guy" is even more important. We need to support our local businesses and people who work for themselves. This Esty seller BlakesWork creates heat resistant sleeves for coffee cups. I try to carry my plastic cup in my car, but most of the time, getting coffee is a last minute decision, based on where I am at. So if I am not in my car, then I don't have my own cup. So when I have to get the cup & sleeve from the coffee shop, I feel really bad. I always make sure to recycle the plastic top & sleeve . . but I still feel bad for having used the disposable cup & sleeve. I think this heat sleeve is a great idea and very elegant as well.

So I have networked with several great people who are trying to help themselves and others get ahead in this economy. Some of those contacts have come through meeting people or from a referral. The Backyard Boutique Party Network is one of them. This is a group of Independent Business Women in the L.A. area who network to promote their businesses. I have recently found other networking sites on newsletters. One of those being The Handmade Movement. They are a collaboration of Etsy sellers who try to promote new sellers or those that don't have any or very few sales. Twice a week they pick two of those sellers to feature and all members can buy something from those 2 stores, thus giving the seller more than a 1st sale . . . they are bom=barded with sales. Now, I would LOVE that surprise for my stores! Wouldn't you?

I think this is a great idea . . better than the sample boxes that I participated in before. Another person has just started a concept of shop, swap & blog. You feature someone else's business in your website or blog. Her blog is called Structured Chaos. The concept of her idea is to send a sample of your work to another participant seller and in return, you get a sample back from them. Then you write about their product on your website or in your blog. I think that's a great concept for gaining exposure and building your network. I will participate in some of these and let you know how it goes.

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